Brand identity

I've been having some trouble coming up with a good logo that encapsulates the way I approach design and illustration, and expresses what I'm about in a simple typographic glyph or image. I was looking for something that could just incorporate my initials without being anything too fancy or clever, but I also wanted something that had a little kick to it.

Screen Shot 2015-11-19 at 10.00.19 pm.png

This is from my first amateur brand identity project where you are your own client. Being my own client was honestly more exhausting than having an actual client who knew what they wanted. I made this back when I was a painter, really into negative space and utterly ignorant about how to use type. I'm still a painter, I still appreciate negative space and I'm not the best typographer but I can't unsee bad kerning once I notice it.

So, I was fortunate enough to be struck with a brainwave today when I was revamping the rest of the site.

MY LOGO_edited.jpg

I ran this past several of my designer friends with a sharper eye than mine, and I'm pleased to report that they agree with me – this does encapsulate the slightly unsettling bent my work tends to take without being overly illustrative. I may tweak the letterforms a little more (oh, look at me, still an amateur typographer!) but on the whole I'm very glad. Making myself a proper logo has been on the backburner for a while, so it's a relief to finally get it off my chest.